Vietnam accelerates digital transformation in the tourism sector

A smart tourism ecosystem is envisioned as a key objective of Vietnam’s 2030 tourism development strategy

Vietnam has earned USD16.5 billion from tourism since opening its borders and lifting most COVID restrictions. John Bill/Shutterstock

SGGP Online reported that Vietnam’s digital economy is growing at record speed, the fastest in Southeast Asia. Its estimated gross merchandise volume (GMV) in 2022 went up by 28 percent, reaching USD23 billion, up from last year’s USD18 billion.

E-commerce is its fastest-growing sector. As its GMV grows, it is expected to reach USD50 billion in 2025.

A smart tourism ecosystem is envisioned as a key objective of Vietnam’s 2030 tourism development strategy, according to VietnamNet.

“The fact that we jointly build, cooperate and develop technology applications, to support tourists in the digital environment is also concretising the purpose of the above strategy. Therefore, the content of today’s talk has practical significance, in line with current trends,” said Ha Van Sieu, Vice Chairman of the Vietnam National Administration of Tourism under the Ministry of Culture, Sports and Tourism.

Service providers and governments have been forced to adapt to the new market with the focus now on tourists by leveraging digital achievements to transform their operating models and methods. Adapting flexibly and developing sustainably requires organizations, businesses, and digital service providers to transform their digital operations and enhance cooperation in the digital environment.

More: Vietnam accelerates digital transformation in the country, especially in the property sector

Huynh Thi Mai Thy, Country Manager Traveloka Vietnam, said digital transformation is not a new concept to Vietnamese people, as well as its benefits for the industry, businesses, and travellers. In order to foster sustainable tourism development in Vietnam, these entities should be integrated with the digital environment.

Moreover, the industry needs to embark on a digital transformation by adopting touchless and smart tourism to benefit from the strong rebound in tourism in recent months.

Vietnam has earned USD16.5 billion from tourism since opening its borders and lifting most Covid restrictions, reported VnExpress. More than 2.35 million foreign tourists visited the country between January and October, less than half the five million tourists expected this year.

Revenues are expected to reach USD17.5 billion this year. The domestic tourism market has performed well this year with over 86 million visitors.

The Property Report editors wrote this article. For more information, email: [email protected].

Recommended

Sign up

Subscribe to the latest Asia Property Awards news