Measuring the success of property companies in the new normal

The property market has been disrupted, no thanks to COVID-19.

Uncertainty is now at an all-time high after the pandemic effectively caused an economic recession in the Philippines, disrupting property market expectations and performance.

Given the uncertainties, experts said there is a need to discuss new ways to measure the success of property and real estate companies.

Jones Lang LaSalle Philippines, Inc. country manager and PropertyGuru Philippines Property Awards chairperson Christophe Vicic and long-time awards judge, TAJARA president Cyndy Tan Jarabata, offer different perspectives in reigniting the activities and measuring the success of Philippine real estate developers in the new normal.

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