






{"id":9173,"date":"2020-09-01T17:28:48","date_gmt":"2020-09-01T10:28:48","guid":{"rendered":"https:\/\/www.asiapropertyawards.com\/?p=9173"},"modified":"2021-06-04T15:39:42","modified_gmt":"2021-06-04T08:39:42","slug":"soda-thailand-undertakes-resort-and-hotel-designs-that-stand-the-test-of-time","status":"publish","type":"post","link":"https:\/\/www.asiapropertyawards.com\/en\/soda-thailand-undertakes-resort-and-hotel-designs-that-stand-the-test-of-time\/","title":{"rendered":"SODA Thailand takes on resort and hotel designs that stand the test of time"},"content":{"rendered":"<p>Eschewing fickle trends to tackle designs that will withstand the passage of time, SODA Thailand deserves its reputation as one of the region\u2019s most influential players in the resort residence sector<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9174\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/SODA-Thailand.png\" alt=\"\" width=\"1916\" height=\"888\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/SODA-Thailand.png 400w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/SODA-Thailand.png 600w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/SODA-Thailand.png 1536w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/SODA-Thailand.png 620w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/SODA-Thailand.png 190w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/SODA-Thailand.png 1916w\" sizes=\"(max-width: 1916px) 100vw, 1916px\" \/><\/p>\n<p>As a young architect, Stephen O\u2019Dell, founder and director of SODA Thailand never imagined that destiny would one day take him to Thailand.<\/p>\n<p>For well over a decade, he enjoyed a successful career in New York, specialising largely in interior design and working with some of the top professionals and firms in the field. He could easily have continued on his US trajectory, had a chance opportunity not changed the course of his life forever.<\/p>\n<p>\u201cA colleague of mine had a project in Bangkok,\u201d says O\u2019Dell. \u201cI\u2019d been to Asia, but I came, made a presentation and I was invited for a commission. Within a very short period of time, I just started meeting a lot of people. There\u2019s an immense amount of opportunity for us as designers to do what we do best.\u201d<\/p>\n<p>It was 2004 and an especially fortuitous time to be in Asia. Economic growth around the region was still strong and the demand for new projects was immense. More importantly, clients were seeking bold, visionary designs that would elevate their profile. Deep-pocketed developers and investors were more than happy to find the necessary budget for anything that could add to their prestige.<\/p>\n<p>\u201cWhen I first came here, people were coming to me and saying, \u2018We want something different. We want something iconic.\u2019 Budgets and schedules would come up later,\u201d relates O\u2019Dell. \u201cIn New York, it\u2019s a bit more of a cut to the chase. It was inspiring to have owners challenge me and to have them want to use my creativity.\u201d<\/p>\n<p>Seizing upon that potential, O\u2019Dell quickly established SODA Thailand, now one of the most ambitious design firms in the region, especially in the area of luxury resort and resort residence design. Today, the firm has grown to 35 employees in its Bangkok office and its name is on some of the most prominent projects of the last decade, including the sleek W Hotel Bangkok. By now, the firm often acts as the architect, interior designer, and even landscape architect for a number of their projects, allowing O\u2019Dell to craft a fully realised, unified vision in a hospitality space.\u201c<\/p>\n<p>Being a designer, it\u2019s a dream to be able to take control of all aspects. It seems to be our focus now to do all of these. It becomes quite a nice challenge and way to control the entire guest experience,\u201d O\u2019Dell says. \u201cWith resort design, our goal is to take people out of wherever they are or wherever they\u2019re trying to get away from.\u201d<\/p>\n<blockquote><p>\u201cWhen I first came here, people were coming to me and saying, \u2018We want something different. We want something iconic.\u2019 It was inspiring to have owners challenge me and to have them want to use my creativity<\/p><\/blockquote>\n<p>When it comes to resort design, O\u2019Dell and his team go to great lengths to help guests mentally gear shift from their everyday routines the moment they enter. That often translates to a truly striking welcome experience.<\/p>\n<p>\u201cFor a resort, you have to create environments that create experiences, beginning from the arrival,\u201d O\u2019Dell says. \u201cFor example, at Hilton Yala, we\u2019ve created this almost Jurassic Park-like space that compresses people down almost into a canyon-esque space. I call it the compression moment, where you take people out of their stresses, and then open them up.\u201d<\/p>\n<p>Over the years, O\u2019Dell has learned to steer away from an excessive reliance on passing trends. While some design firms tend to jump on of-the-moment styles, as these fads fade, they tend to leave resorts that look prematurely dated in their wake. He finds this especially true of resort residences.<\/p>\n<p>\u201cI don\u2019t like hotel rooms that are overly finished, because in five years, you have to replace it all. It\u2019s not only an aesthetic choice. It helps make it feel more residential and like a home,\u201d O\u2019Dell says. \u201cIt\u2019s also good for business, because then it has a timeless quality. As you mature, you see a lot of your projects after 10 or 15 years and how they age. So, there is a lot of expertise that we can bring to these hotel owners about how to build something economically sustainable that will last.\u201d<\/p>\n<p>Sustainability factors into O\u2019Dell\u2019s process in many ways. While hotels and resorts tend to consume large quantities of energy, he is committed to creating spaces with as modest a carbon footprint as possible. In order to accomplish this, he turns to natural light and ventilation whenever possible. He has even gone so far as to test out which species of plants can survive with minimal water at the firm\u2019s on-site garden in Bangkok. \u201cIn a resort, you have so much opportunity to create passive environmental design so that it has a much lower overall environmental impact,\u201d O\u2019Dell says. \u201cWith villas, the air-conditioned space might only be 30 to 40 percent of the total space and you have the opportunity to create more lighting.\u201d<\/p>\n<p>With its emphasis on innovation, ingenuity, and creating resorts and resort residences that remain relevant long after construction is finished, SODA Thailand is poised to continue driving forward design in Asia.<\/p>\n<p><strong>W Bangkok<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9176\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/9397125510_6da0133f9e_b.jpg\" alt=\"\" width=\"1024\" height=\"819\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/9397125510_6da0133f9e_b.jpg 400w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/9397125510_6da0133f9e_b.jpg 600w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/9397125510_6da0133f9e_b.jpg 620w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/9397125510_6da0133f9e_b.jpg 190w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/9397125510_6da0133f9e_b.jpg 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><br \/>\n\u201cW clearly set a trend in hotels. They created a lifestyle. It\u2019s all about that lobby: it creates both a social hub and it\u2019s helpful for efficiency, since so many of the staff are there,\u201d says O\u2019Dell. \u201cYou\u2019re checking in basically at the bar, which I found fascinating. As a designer, it was quite a challenge, because W already has a very strong identity and they\u2019re intensely successful.\u201d In order to blend in with that powerful branding code, each W Hotel must feel unique and rooted in its surroundings, while at the same time embodying a slick, urbane aesthetic. To meet that, O\u2019Dell created a highly theatrical, contemporary tower centred around the concept of \u201cBejewelled Mystique\u201d to act as a foil to the neighbouring century-old historic building that forms the second component of the hotel.<\/p>\n<p><strong>Meli\u00e1 Phuket Mai Khao, Phuket<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9178\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/02-Melia\u0301-Phuket-Mai-Khao-Villa-Interior_0.jpg\" alt=\"\" width=\"1000\" height=\"600\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/02-Melia\u0301-Phuket-Mai-Khao-Villa-Interior_0.jpg 400w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/02-Melia\u0301-Phuket-Mai-Khao-Villa-Interior_0.jpg 600w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/02-Melia\u0301-Phuket-Mai-Khao-Villa-Interior_0.jpg 620w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/02-Melia\u0301-Phuket-Mai-Khao-Villa-Interior_0.jpg 190w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/02-Melia\u0301-Phuket-Mai-Khao-Villa-Interior_0.jpg 1000w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>Set to open its doors 2021, this luxury beachfront resort owned by Phuket Villa Group, a prominent local residential group, certainly has the potential to create that critical \u201cwow factor\u201d for guests. \u201cWe had to create a story of water running through,\u201d O\u2019Dell says of the striking, organic design. In general, he finds that \u201csocial media has had a huge impact\u201d and that there is a need to work in the obligatory Instagram moments. As critical as the digital sphere is for promoting a property, however, he finds it is equally important to allow guests to escape it. \u201cYou know you\u2019ve done a good job when people don\u2019t care if there\u2019s wi-fi or not and they\u2019re perfectly happy that they\u2019ve unplugged from everything. I think having private spaces or places of contemplation for people to escape distinguishes resorts.\u201d<\/p>\n<p><strong>Anantara Kihavah, Maldives<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9180\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/8decfa_f8ea2825512f46f1943ebbc843a500aa_mv2.jpg\" alt=\"\" width=\"1920\" height=\"900\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/8decfa_f8ea2825512f46f1943ebbc843a500aa_mv2.jpg 400w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/8decfa_f8ea2825512f46f1943ebbc843a500aa_mv2.jpg 600w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/8decfa_f8ea2825512f46f1943ebbc843a500aa_mv2.jpg 1536w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/8decfa_f8ea2825512f46f1943ebbc843a500aa_mv2.jpg 620w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/8decfa_f8ea2825512f46f1943ebbc843a500aa_mv2.jpg 190w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/8decfa_f8ea2825512f46f1943ebbc843a500aa_mv2.jpg 1920w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>Light pollution has rendered the night sky all but invisible in many of Asia\u2019s primary urban centres, which is just one more reason why the Maldives is so unique. For this particular resort, Minor Hotels decided to take advantage of the dark sky environment by allowing guests to actively engage with the dazzling, galactic panorama. \u201cAt Anantara, they bought a telescope, which we had to actually connect to an existing structure by bridge. It\u2019s a perfect celestial circle. You sit there with a guru and he tells you about the stars and he makes you feel small. It puts things in perspective. It\u2019s powerful enough to make your jaw drop and to make you appreciate time,\u201d O\u2019Dell says.<\/p>\n<p><strong>MGallery Residences at MontAzure, Phuket<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9284\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/D8gh7wpUcAAdduh-1.jpg\" alt=\"\" width=\"983\" height=\"736\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/D8gh7wpUcAAdduh-1.jpg 400w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/D8gh7wpUcAAdduh-1.jpg 600w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/D8gh7wpUcAAdduh-1.jpg 620w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/D8gh7wpUcAAdduh-1.jpg 190w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/D8gh7wpUcAAdduh-1.jpg 983w\" sizes=\"(max-width: 983px) 100vw, 983px\" \/><br \/>\n\u201cThe resort wasn\u2019t on the beach, so we had to create an internal environment for people to enjoy. By creating these waterfalls and lake features, many units have views of both the water and the mountain. We created these terraced lake features for internal views,\u201d O\u2019Dell says. He wanted to make the MGallery residences stand out from the cookie-cutter beach resort aesthetic that was proliferating around the region. \u201cI call it my \u2018Gin &amp; Tonic\u2019 colonial design. There was a trend in Asia towards dark woods. I wanted to take a different approach to these, since they were intended to be residential. As a result, the basic shell finishes are quite simple. For the colour theme, I wanted to go towards more of a throwback. Ultimately, we settled on black and white, but with touches of wood,\u201d he says.<\/p>\n<p><strong>Hyatt Unbound Panama<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9184\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/1-1.jpg\" alt=\"\" width=\"818\" height=\"475\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/1-1.jpg 400w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/1-1.jpg 600w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/1-1.jpg 620w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/1-1.jpg 190w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/1-1.jpg 818w\" sizes=\"(max-width: 818px) 100vw, 818px\" \/><\/p>\n<p>Although much of SODA Thailand\u2019s portfolio is concentrated in Asia-Pacific, the firm\u2019s influence extends far beyond the region. O\u2019Dell is particularly excited for the opening of this 88-key hotel situated in a 400-year-old monastery. Historic properties of this nature require an especially delicate touch and a great deal of consideration, but O\u2019Dell believes the extra effort is more than worth it for the sense of place they lend the finished resort. By the time it is completed, the Hyatt Unbound Panama will incorporate all sorts of nods to its past, including aesthetically distinct French- and Spanish-influenced wings.<\/p>\n<p><strong>Hilton Yala, Sri Lanka<\/strong><\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-9186\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/z_bus-piv-in-Thailand01.jpg\" alt=\"\" width=\"800\" height=\"500\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/z_bus-piv-in-Thailand01.jpg 400w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/z_bus-piv-in-Thailand01.jpg 600w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/z_bus-piv-in-Thailand01.jpg 620w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/z_bus-piv-in-Thailand01.jpg 190w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2020\/09\/z_bus-piv-in-Thailand01.jpg 800w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>For this forthcoming property, O\u2019Dell had to face a particularly unconventional challenge. The national park\u2019s charismatic megafauna is not only welcome on the property, but also a fundamental part of its appeal. \u201cI had to learn how to design for elephants, cobras, wild boars, crocodiles, and more. Elephants will follow the same path for 70 to 80 years,\u201d O\u2019Dell says. \u201cSri Lanka is fascinating because of the number of biospheres it has. It goes from subtropical to scrub and desert. We literally spent days on site documenting every tree and rotating villas to avoid losing hundred-year-old trees. We had a local botanist, a local guide to tell us what berries the elephants like.\u201d<\/p>\n<p><em>This article originally appeared in\u00a0<a href=\"https:\/\/www.magzter.com\/TH\/PropertyGuru-International--Thailand--Co.,Ltd\/Property-Report\/Business\/431232\" target=\"_blank\" rel=\"noopener noreferrer\">Issue No. 158<\/a>\u00a0of\u00a0<a href=\"https:\/\/www.magzter.com\/magazines\/listAllIssues\/3708\" target=\"_blank\" rel=\"noopener noreferrer\">PropertyGuru Property Report Magazine<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>SODA Thailand deserves its reputation as one of the region\u2019s most influential players in the resort residence sector<\/p>\n","protected":false},"author":9,"featured_media":20709,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[541,97],"tags":[564,924,133],"class_list":["post-9173","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-focus","category-magazine","tag-hotel","tag-resort-residences","tag-thailand","news_country-thailand","news_author-diana-hubbell"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SODA Thailand takes on resort and hotel designs that stand the test of time | Asia Property Awards<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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