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That\u2019s exactly the conversation we want to be part of in Vietnam.\u201d<\/p>\n<p>For over a century, V-ZUG has applied the same painstaking craftsmanship as Swiss watchmaking to create home solutions built to last. The company guarantees parts availability for 15 years after production ends, upholding long-lasting serviceability across its full product range.<\/p>\n<p><a href=\"https:\/\/www.vzug.com\/vn\/en\/\"><img decoding=\"async\" class=\"aligncenter wp-image-45020 size-full\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2026\/07\/Property-Guru-Masthead-728-by-90-2026.webp\" alt=\"\" width=\"728\" height=\"90\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2026\/07\/Property-Guru-Masthead-728-by-90-2026.webp 728w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2026\/07\/Property-Guru-Masthead-728-by-90-2026-400x49.webp 400w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2026\/07\/Property-Guru-Masthead-728-by-90-2026-600x74.webp 600w\" sizes=\"(max-width: 728px) 100vw, 728px\" \/><\/a><\/p>\n<p>\u201cThink about that: While others are planning obsolescence, we&#8217;re planning longevity,\u201d explains Yap. \u201cWe even refurbish components to create furniture pieces and useful tools, closing the loop in ways that redefine what premium means.\u201d<\/p>\n<p>Its vertical factory in Switzerland consolidates manufacturing and office operations into one integrated location, allowing complete control over eco-responsible material sourcing, production, and logistics. This way, the company significantly reduces waste while increasing capacity. \u201cIn Switzerland, we have a saying: \u2018Quality remembers long after price is forgotten,\u2019\u201d Yap says.<\/p>\n<p>V-ZUG\u2019s full portfolio of premium appliances continues to wow Vietnamese consumers, with innovations such as the CombiSteamer V6000 for restaurant-quality cooking; the WineCooler V4000 with dual climate zones; the CombiCookTop V4000 with integrated downdraft extraction; and the CombiCooler V4000\u2019s adaptable refrigeration.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-45014 size-full\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2026\/07\/PGmag210x297mm-1fullpage-2026right-page--scaled.webp\" alt=\"\" width=\"1810\" height=\"2560\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2026\/07\/PGmag210x297mm-1fullpage-2026right-page--scaled.webp 1810w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2026\/07\/PGmag210x297mm-1fullpage-2026right-page--283x400.webp 283w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2026\/07\/PGmag210x297mm-1fullpage-2026right-page--424x600.webp 424w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2026\/07\/PGmag210x297mm-1fullpage-2026right-page--768x1086.webp 768w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2026\/07\/PGmag210x297mm-1fullpage-2026right-page--1086x1536.webp 1086w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2026\/07\/PGmag210x297mm-1fullpage-2026right-page--1448x2048.webp 1448w\" sizes=\"(max-width: 1810px) 100vw, 1810px\" \/>\u201cWe\u2019re helping Vietnam\u2019s real estate industry redefine what premium means,\u201d says Yap. \u201cFor too long, luxury was about excess and replacement cycles. We\u2019re proving that true sophistication lies in longevity, responsibility, and timeless quality. When a developer specifies V-ZUG, they\u2019re making a statement: This project is built to endure for generations.\u201d<\/p>\n<p>The 12th PropertyGuru Vietnam Property Awards, part of the wider PropertyGuru Asia Property Awards series, continues to raise the gold standard of real estate across Vietnam in 2026.<\/p>\n<p>With V-ZUG\u2019s support, this year\u2019s edition will give a gilded edge to companies who understand that conscious luxury is the only luxury that matters.<\/p>\n<p>For more information, visit AsiaPropertyAwards.com or email awards@propertyguru.com.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Vietnam\u2019s prestigious real estate honours set the stage for the Swiss heritage brand\u2019s premium products, built to impress and last for generations<\/p>\n","protected":false},"author":8,"featured_media":45012,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[88,92],"tags":[4116,317],"class_list":["post-45011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","category-news","tag-v-zug","tag-vietnam-property-awards","news_country-vietnam","news_author-asia-property-awards"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>V-ZUG champions \u2018Conscious Luxury\u2019 in support of the 12th PropertyGuru Vietnam Property Awards | Asia Property Awards<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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