






{"id":3808,"date":"2019-08-08T04:31:26","date_gmt":"2019-08-08T04:31:26","guid":{"rendered":"https:\/\/www.asiapropertyawards.com\/?p=3808"},"modified":"2021-06-04T14:35:48","modified_gmt":"2021-06-04T07:35:48","slug":"thailands-secondary-property-markets-dont-play-second-fiddle","status":"publish","type":"post","link":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/","title":{"rendered":"Thailand\u2019s secondary property markets don\u2019t play second fiddle"},"content":{"rendered":"<p>Toxic smog may have cast a shadow on Chiang Mai\u2019s desirability as an investment destination, but the northern capital and other secondary destinations in Thailand are beginning to steal some of the limelight from Bangkok<\/p>\n<figure id=\"attachment_3809\" aria-describedby=\"caption-attachment-3809\" style=\"width: 1000px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-3809\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/Thailand-market-update-154-for-web.jpg\" alt=\"\" width=\"1000\" height=\"605\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/Thailand-market-update-154-for-web.jpg 1000w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/Thailand-market-update-154-for-web-300x182.jpg 300w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/Thailand-market-update-154-for-web-768x465.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-3809\" class=\"wp-caption-text\">Doi Inthanon, Chiang Mai, Thailand. Take Photo\/Shutterstock<\/figcaption><\/figure>\n<p>In April, pale clouds of grit and dust hung stubbornly over Thailand\u2019s northern province of Chiang Mai, a toxic soup that turned mountain peaks and buildings into ghostly spectres.<\/p>\n<p>The scene was the culmination of months of intensifying smog caused by crop burning and dry weather\u2014a perennial problem that appeared particularly severe this year, as Chiang Mai was named one of the world\u2019s most polluted cities in March.<\/p>\n<p>One developer felt this was reason enough to scrap its plans for a project there. Sunshine International, a developer of retirement residences, cancelled a THB500 million (USD15.7 million) project\u2014due to be constructed near the city centre\u2014because of the air pollution.<\/p>\n<p>\u201cIt\u2019s a real shame,\u201d related Andrew Stocks of Sunshine International to local media portal ThaiVisa.com. Stocks\u2019 company had noticed a rise in the number of residents complaining about the smog and vowing to leave the city, prompting his company to focus on other retirement projects in Hua Hin and Phuket instead.<\/p>\n<p>The negative attention around Chiang Mai (and, indeed, Bangkok where the poisonous air was also a major talking point) was bad news for Thailand. Following a series of tourism-related blunders last year, a wave of political fiascos preceding an inconclusive election, and ongoing low economic growth, the Kingdom has not had its problems to seek.<\/p>\n<blockquote><p>In the 15 years after the financial crises of 1997, only several thousand units were launched in Chiang Mai. By mid-last year, that number soared to 32,630 units, according to statistics from the Department of Land<\/p><\/blockquote>\n<p>Nevertheless, its blend of lifestyle perks and natural beauty works in its favour and real estate continues to respond well, with secondary markets such as Chiang Mai emerging as some of Thailand\u2019s brightest spots.<\/p>\n<p>In the 15 years after the financial crises of 1997, only several thousand units were launched in Chiang Mai. By mid-last year, that number soared to 32,630 units, according to statistics from the Department of Land.<\/p>\n<p>The surge is due to several factors including anticipation of a high-speed train from Bangkok to Chiang Mai, which the government announced a few years ago. The transport plans would see Thailand\u2019s old, inefficient single-track system replaced with high-tech trains modelled on Japan\u2019s bullet trains, cutting the journey from around 13 to under four hours. The Chiang Mai route is planned for 2027, but according to a 2018 report by Colliers the planned link is already prompting developers to turn their eyes to locations along the route.<\/p>\n<p>Chiang Mai\u2019s economy has also gained vigour as people relocate from Bangkok for a slower pace of life and lower cost of living. Moreover, there are now more than 10 universities and some 100,000 students in the province.<\/p>\n<figure id=\"attachment_3816\" aria-describedby=\"caption-attachment-3816\" style=\"width: 1000px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-3816\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_1374606548.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_1374606548.jpg 1000w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_1374606548-300x200.jpg 300w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_1374606548-768x512.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-3816\" class=\"wp-caption-text\">The toxic smog that enveloped Chiang Mai in January was a reminder that Asian cities have a long way to go when it comes to enforcing genuinely zero-waste development. korawat photo shoot\/Shutterstock<\/figcaption><\/figure>\n<p>Keith Humphreys, executive director of Chiang Mai-based property consultancy Prestige Property Services-Asia, says the city\u2019s residential sector has received a boost from Thai and Chinese buyers. \u201cMost are buying to live in the unit, although perhaps not for the whole year\u2026 Many come and go for three to four months at a time,\u201d informs Humphreys.<\/p>\n<p>Chiang Mai has long appealed to both expats and tourists alike for its cultural attractions and laidback vibe, unsullied by the over-development and commercialisation that arguably blights other parts of Thailand. This has led to a more sustainable real estate market: yields of between four to five percent on prime properties are attractive to investors while luxury properties are almost entirely absent. Says Humphreys, \u201cThose very high-end projects which do exist in Chiang Mai have taken a long time to sell.\u201d<\/p>\n<p><a href=\"https:\/\/www.asiapropertyawards.com\/6-of-the-best-places-to-live-eat-shop-and-party-in-bangkok\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>More: 6 of the best places to live, eat, shop and party in Bangkok<\/strong><\/a><\/p>\n<p>On the city\u2019s annual haze problem, Humphreys believes it has \u201cno real impact\u201d on the housing market. \u201cIt happens every year and is relatively short-term. It also coincides with a lot of residents leaving for the hottest months anyway.\u201d<\/p>\n<p>The upward trend in secondary markets is also being witnessed in Hua Hin, where the supply of condominium units is expected to increase by about 200 to 300 units\u2014a good outcome for maintaining market balance, according to Knight Frank. The company found that between January and September 2018, there were 1,041 new condominium units added to the market, an increase of 164 percent from last year. The new supply is entirely in the heart of Hua Hin, away from the coastline where land has become increasingly expensive.<\/p>\n<figure id=\"attachment_3818\" aria-describedby=\"caption-attachment-3818\" style=\"width: 1000px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-3818\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_634777106.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_634777106.jpg 1000w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_634777106-300x200.jpg 300w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_634777106-768x512.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-3818\" class=\"wp-caption-text\">Another top performer in the secondary market category, Hua Hin is about to add significantly to its inventory of condominium units. Baiterek Media\/Shutterstock<\/figcaption><\/figure>\n<p>Pattaya\u2019s condominium market is likewise showing promise, having rebounded last year with 4,800 new units\u2014an increase of around 2,200 compared with 2017. More than 3,000 of these new units are in Jomtien, while Central Pattaya and Na Jomtien were the second and third most popular areas for developers. Such areas as South Pattaya and Pratamnuk had approximately 320 units of new supply or 13 percent of the entire new supply entering the market.<\/p>\n<p>The allure of secondary markets comes as demand for condos remains flat in Bangkok where prices have risen by roughly 10 to 15 percent per year. \u201cAlthough Thailand\u2019s overall economic situation in 1Q-4Q 2018 showed positive trends, the demand in the condominium market hardly increased,\u201d states Colliers.<\/p>\n<p>In fact, the number of unsold units exceeded 45,000 by the end of last year\u2014a major concern for developers. \u201cSince all developers need to show gains every quarter, they cannot postpone project launches and have attempted to sell unsold units first. Some have sought to differentiate the project designs and concepts of their units, i.e., outstanding rooftop facilities or large-scale project facilities, to attract buyers,\u201d the company says.<\/p>\n<p>Upper areas of Sukhumvit\u2014those further away from the city centre like On Nut and Phrakanong\u2014are emerging as fertile ground for new developments as they give birth to thriving expat communities.<\/p>\n<figure id=\"attachment_3819\" aria-describedby=\"caption-attachment-3819\" style=\"width: 1000px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-full wp-image-3819\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_689526916.jpg\" alt=\"\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_689526916.jpg 1000w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_689526916-300x200.jpg 300w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2019\/08\/shutterstock_689526916-768x512.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-3819\" class=\"wp-caption-text\">The introduction of HSR (high speed rail) lines all around Thailand is likely to add extra lustre to real estate hotspots around the nation. khathar ranglak\/Shutterstock<\/figcaption><\/figure>\n<p>\u201cCatering to a wide variety of cultural interests, Prakhanong has become one of the most up-and-coming, trendy districts of Bangkok. You\u2019ll even find numerous businesses that accept cryptocurrency as a method of payment,\u201d says Suchada Phoisaat, a resident of Prakhanong, who adds the area\u2019s prosperity and growing diversity provided the right moment for her and her husband to launch their Russian restaurant, Moon Under Water, early this year\u2014one among the many bars, restaurants, hotels and condos that mushroomed in the district.<\/p>\n<p>In other parts of upper Sukhumvit, AP (Thailand) Public Company Limited is planning to launch five new condo projects\u2014in On Nut, Asok-Ratchadaphisek, Ekkamai, Talat Phlu and Ratchathewi\u2014worth a combined THB22.4 billion, up 31 percent from 2018. The first three launched in March with a presales target of 40 to 50 percent in the launch period.<\/p>\n<p>Vittakarn Chandavimol, chief of corporate strategy and creation, says prices of new condo projects this year will range from THB86,000 to THB250,000 per square metre. \u201cDespite a sluggish and difficult market, our new launches will cover all price ranges,\u201d he says, adding, \u201cThis will be one of our key strategies to survive in a crisis.\u201d<\/p>\n<p>The Chinese continue to play a vital role in Thailand\u2019s property, economy and tourism sectors. China buys more Thai exports than any other country, and is the fifth largest investor into Thailand. Last December also saw Thailand welcome its 10 millionth Chinese visitor. Chinese tourists now account for about one-third of all arrivals, and its foreign expatriates are only outnumbered by the Japanese.<\/p>\n<p>\u201cChinese are the largest foreign property buyers in Thailand, accounting for 50 percent of all foreign buyer transactions,\u201d says Carrie Law, CEO of Chinese property portal Juwai.com. \u201cThat compares to 24.4 percent in Australia, 25.1 percent in the USA, and 31.3 percent in New Zealand.\u201d<\/p>\n<p><a href=\"https:\/\/www.asiapropertyawards.com\/14th-propertyguru-thailand-property-awards-2019-reveals-64-categories-for-largest-gala-ceremony-ever\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>More: 14th PropertyGuru Thailand Property Awards 2019 reveals 64 categories for largest gala ceremony ever<\/strong><\/a><\/p>\n<p>While Chinese buyer enquiries for Thai property declined modestly in Q1 2019 from the last quarter of 2018, Law adds \u201cthey remain 331 percent higher than one year earlier. Thailand is now the most popular country for Chinese real estate buyers\u2014before even Japan or the USA. Just two years ago, it was only the sixth most popular.\u201d<\/p>\n<p>At the time of writing, the official result of the election in March had yet to be announced. Despite weeks of political wrangling both before and after the vote, Law says the Chinese appear unfazed by the situation or potential outcome. \u201cBuyers have seen the markets sail through Thai political pandemonium in the past and expect the same in 2019,\u201d Law points out.<\/p>\n<p>However, Chinese sentiment and arrival numbers dipped in the wake of a string of accidents and blunders by the government last year. Following a\u00a0boat accident\u00a0that claimed the lives of 47\u00a0Chinese\u00a0nationals off the Thai resort island of\u00a0Phuket and an incident in which an airport security guard slapped a Chinese tourist, numbers fell in the ensuing months. Prime Minister Prayut Chan-ocha was forced to act quickly and apologise over the incidents.<\/p>\n<p>Thailand\u2019s property markets, particularly those outside of Bangkok, derive significant strength from the tourism sector and have been energised by Chinese arrivals. Any more mishaps and further political uncertainty could undo the gains these markets have enjoyed. Furthermore, whoever comes to lead the country in the coming weeks\u2014whether its Prayut or an opposition candidate\u2014would be wise to keep Chiang Mai\u2019s skies clear come the dry season, lest more developers pull the plug on their projects there.<\/p>\n<p><em>This article originally appeared in <a href=\"https:\/\/www.magzter.com\/TH\/PropertyGuru-International-(Thailand)-Co.,Ltd\/Property-Report\/Business\/\" target=\"_blank\" rel=\"noopener noreferrer\">Issue No. 154<\/a> of <a href=\"https:\/\/www.magzter.com\/TH\/PropertyGuru-International-(Thailand)-Co.,Ltd\/Property-Report\/Business\/\" target=\"_blank\" rel=\"noopener noreferrer\">PropertyGuru Property Report Magazine<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chiang Mai and other secondary destinations in the kingdom are beginning to steal some of the limelight from Bangkok<\/p>\n","protected":false},"author":8,"featured_media":20223,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[81,97],"tags":[134,435,436,244,133],"class_list":["post-3808","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-in-depth","category-magazine","tag-bangkok","tag-chiang-mai","tag-hua-hin","tag-phuket","tag-thailand","news_country-thailand","news_author-george-styllis"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Thailand\u2019s secondary property markets don\u2019t play second fiddle | Asia Property Awards<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Thailand\u2019s secondary property markets don\u2019t play second fiddle | Asia Property Awards\" \/>\n<meta property=\"og:description\" content=\"Chiang Mai and other secondary destinations in the kingdom are beginning to steal some of the limelight from Bangkok\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/\" \/>\n<meta property=\"og:site_name\" content=\"Asia Property Awards\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/asiapropertyawards\" \/>\n<meta property=\"article:published_time\" content=\"2019-08-08T04:31:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-06-04T07:35:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/06\/Thailand-market-update-154-for-web.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"605\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Al Gerard de la Cruz\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@AsiaPropAwards\" \/>\n<meta name=\"twitter:site\" content=\"@AsiaPropAwards\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Al Gerard de la Cruz\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/\"},\"author\":{\"name\":\"Al Gerard de la Cruz\",\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/#\\\/schema\\\/person\\\/d598baf75e0e9766e7eff8e4d8ab25ca\"},\"headline\":\"Thailand\u2019s secondary property markets don\u2019t play second fiddle\",\"datePublished\":\"2019-08-08T04:31:26+00:00\",\"dateModified\":\"2021-06-04T07:35:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/\"},\"wordCount\":1692,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/Thailand-market-update-154-for-web.jpg\",\"keywords\":[\"bangkok\",\"chiang mai\",\"hua hin\",\"phuket\",\"thailand\"],\"articleSection\":[\"In Depth\",\"Magazine\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/\",\"url\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/\",\"name\":\"Thailand\u2019s secondary property markets don\u2019t play second fiddle | Asia Property Awards\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/Thailand-market-update-154-for-web.jpg\",\"datePublished\":\"2019-08-08T04:31:26+00:00\",\"dateModified\":\"2021-06-04T07:35:48+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/Thailand-market-update-154-for-web.jpg\",\"contentUrl\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/wp-content\\\/uploads\\\/2021\\\/06\\\/Thailand-market-update-154-for-web.jpg\",\"width\":1000,\"height\":605},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/thailands-secondary-property-markets-dont-play-second-fiddle\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Thailand\u2019s secondary property markets don\u2019t play second fiddle\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/\",\"name\":\"Asia Property Awards\",\"description\":\"PropertyGuru Asia Property Awards\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/#organization\",\"name\":\"Asia Property Awards\",\"url\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/Trophy_2.png\",\"contentUrl\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/wp-content\\\/uploads\\\/2023\\\/12\\\/Trophy_2.png\",\"width\":1920,\"height\":1080,\"caption\":\"Asia Property Awards\"},\"image\":{\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/asiapropertyawards\",\"https:\\\/\\\/x.com\\\/AsiaPropAwards\",\"https:\\\/\\\/www.instagram.com\\\/asiapropertyawards\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/asia-property-awards\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCCMEFMU-KW5dEKfb5dPTL9Q\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/#\\\/schema\\\/person\\\/d598baf75e0e9766e7eff8e4d8ab25ca\",\"name\":\"Al Gerard de la Cruz\",\"description\":\"Deputy Editor\",\"url\":\"https:\\\/\\\/www.asiapropertyawards.com\\\/en\\\/author\\\/gerard\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Thailand\u2019s secondary property markets don\u2019t play second fiddle | Asia Property Awards","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/","og_locale":"en_US","og_type":"article","og_title":"Thailand\u2019s secondary property markets don\u2019t play second fiddle | Asia Property Awards","og_description":"Chiang Mai and other secondary destinations in the kingdom are beginning to steal some of the limelight from Bangkok","og_url":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/","og_site_name":"Asia Property Awards","article_publisher":"https:\/\/www.facebook.com\/asiapropertyawards","article_published_time":"2019-08-08T04:31:26+00:00","article_modified_time":"2021-06-04T07:35:48+00:00","og_image":[{"width":1000,"height":605,"url":"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/06\/Thailand-market-update-154-for-web.jpg","type":"image\/jpeg"}],"author":"Al Gerard de la Cruz","twitter_card":"summary_large_image","twitter_creator":"@AsiaPropAwards","twitter_site":"@AsiaPropAwards","twitter_misc":{"Written by":"Al Gerard de la Cruz","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/#article","isPartOf":{"@id":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/"},"author":{"name":"Al Gerard de la Cruz","@id":"https:\/\/www.asiapropertyawards.com\/en\/#\/schema\/person\/d598baf75e0e9766e7eff8e4d8ab25ca"},"headline":"Thailand\u2019s secondary property markets don\u2019t play second fiddle","datePublished":"2019-08-08T04:31:26+00:00","dateModified":"2021-06-04T07:35:48+00:00","mainEntityOfPage":{"@id":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/"},"wordCount":1692,"commentCount":0,"publisher":{"@id":"https:\/\/www.asiapropertyawards.com\/en\/#organization"},"image":{"@id":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/#primaryimage"},"thumbnailUrl":"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/06\/Thailand-market-update-154-for-web.jpg","keywords":["bangkok","chiang mai","hua hin","phuket","thailand"],"articleSection":["In Depth","Magazine"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/","url":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/","name":"Thailand\u2019s secondary property markets don\u2019t play second fiddle | Asia Property Awards","isPartOf":{"@id":"https:\/\/www.asiapropertyawards.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/#primaryimage"},"image":{"@id":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/#primaryimage"},"thumbnailUrl":"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/06\/Thailand-market-update-154-for-web.jpg","datePublished":"2019-08-08T04:31:26+00:00","dateModified":"2021-06-04T07:35:48+00:00","breadcrumb":{"@id":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/#primaryimage","url":"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/06\/Thailand-market-update-154-for-web.jpg","contentUrl":"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/06\/Thailand-market-update-154-for-web.jpg","width":1000,"height":605},{"@type":"BreadcrumbList","@id":"https:\/\/www.asiapropertyawards.com\/en\/thailands-secondary-property-markets-dont-play-second-fiddle\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.asiapropertyawards.com\/en\/"},{"@type":"ListItem","position":2,"name":"Thailand\u2019s secondary property markets don\u2019t play second fiddle"}]},{"@type":"WebSite","@id":"https:\/\/www.asiapropertyawards.com\/en\/#website","url":"https:\/\/www.asiapropertyawards.com\/en\/","name":"Asia Property Awards","description":"PropertyGuru Asia Property Awards","publisher":{"@id":"https:\/\/www.asiapropertyawards.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.asiapropertyawards.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.asiapropertyawards.com\/en\/#organization","name":"Asia Property Awards","url":"https:\/\/www.asiapropertyawards.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.asiapropertyawards.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2023\/12\/Trophy_2.png","contentUrl":"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2023\/12\/Trophy_2.png","width":1920,"height":1080,"caption":"Asia Property Awards"},"image":{"@id":"https:\/\/www.asiapropertyawards.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/asiapropertyawards","https:\/\/x.com\/AsiaPropAwards","https:\/\/www.instagram.com\/asiapropertyawards\/","https:\/\/www.linkedin.com\/showcase\/asia-property-awards","https:\/\/www.youtube.com\/channel\/UCCMEFMU-KW5dEKfb5dPTL9Q"]},{"@type":"Person","@id":"https:\/\/www.asiapropertyawards.com\/en\/#\/schema\/person\/d598baf75e0e9766e7eff8e4d8ab25ca","name":"Al Gerard de la Cruz","description":"Deputy Editor","url":"https:\/\/www.asiapropertyawards.com\/en\/author\/gerard\/"}]}},"_links":{"self":[{"href":"https:\/\/www.asiapropertyawards.com\/en\/wp-json\/wp\/v2\/posts\/3808","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.asiapropertyawards.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.asiapropertyawards.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.asiapropertyawards.com\/en\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.asiapropertyawards.com\/en\/wp-json\/wp\/v2\/comments?post=3808"}],"version-history":[{"count":0,"href":"https:\/\/www.asiapropertyawards.com\/en\/wp-json\/wp\/v2\/posts\/3808\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.asiapropertyawards.com\/en\/wp-json\/wp\/v2\/media\/20223"}],"wp:attachment":[{"href":"https:\/\/www.asiapropertyawards.com\/en\/wp-json\/wp\/v2\/media?parent=3808"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.asiapropertyawards.com\/en\/wp-json\/wp\/v2\/categories?post=3808"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.asiapropertyawards.com\/en\/wp-json\/wp\/v2\/tags?post=3808"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}