{"id":11027,"date":"2021-02-15T11:55:21","date_gmt":"2021-02-15T04:55:21","guid":{"rendered":"https:\/\/www.asiapropertyawards.com\/?p=11027"},"modified":"2021-06-04T16:00:30","modified_gmt":"2021-06-04T09:00:30","slug":"hong-kong-property-agencies-reward-red-packets-to-boost-sales","status":"publish","type":"post","link":"https:\/\/www.asiapropertyawards.com\/en\/hong-kong-property-agencies-reward-red-packets-to-boost-sales\/","title":{"rendered":"Hong Kong property agencies reward &#8216;red packets&#8217; to boost sales"},"content":{"rendered":"<p><span data-contrast=\"none\">Centaline<\/span><span data-contrast=\"none\">\u00a0and Midland\u00a0<\/span><span data-contrast=\"none\">incentivise<\/span><span data-contrast=\"none\">\u00a0sales reps during Lunar New Year<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<figure id=\"attachment_11032\" aria-describedby=\"caption-attachment-11032\" style=\"width: 1000px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"wp-image-11032 size-full\" src=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/02\/shutterstock_457264165.jpg\" alt=\"\" width=\"1000\" height=\"564\" srcset=\"https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/02\/shutterstock_457264165.jpg 400w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/02\/shutterstock_457264165.jpg 600w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/02\/shutterstock_457264165.jpg 620w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/02\/shutterstock_457264165.jpg 190w, https:\/\/www.asiapropertyawards.com\/wp-content\/uploads\/2021\/02\/shutterstock_457264165.jpg 1000w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption id=\"caption-attachment-11032\" class=\"wp-caption-text\">Henderson Land Development, winner of Best Condo Development (Hong Kong) at the\u00a0PropertyGuru\u00a0Asia Property Awards (Mainland China, Hong Kong, and Macau),\u00a0plan to hand out as much as HKD23,000 to each buyer. cozyta\/Shutterstock<\/figcaption><\/figure>\n<p><span data-contrast=\"none\">Hong Kong\u2019s biggest real estate agents,\u00a0<\/span><span data-contrast=\"none\">Centaline<\/span><span data-contrast=\"none\">\u00a0Property Agency and Midland Realty,\u00a0<\/span><span data-contrast=\"none\">incentivise<\/span><span data-contrast=\"none\">\u00a0their sales agents with \u201c<\/span><span data-contrast=\"none\">lai<\/span><span data-contrast=\"none\"> see\u201d or red packets of up to HKD900,000 (<\/span><span data-contrast=\"none\">USD116,000) to sell flats during Lunar New Year, reported the <a href=\"https:\/\/www.scmp.com\/business\/article\/3121492\/hong-kongs-two-biggest-property-agents-midland-and-centaline-reward-sales\" target=\"_blank\" rel=\"noopener noreferrer\">South China Morning Post.<\/a>\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Henderson Land Development, winner of Best Condo Development (Hong Kong) at the\u00a0<\/span><span data-contrast=\"none\">PropertyGuru<\/span><span data-contrast=\"none\">\u00a0Asia Property Awards (Mainland China, Hong Kong, and Macau),\u00a0<\/span><span data-contrast=\"none\">plan to hand out as much as HKD23,000 to each buyer at eight residential projects going on sale<\/span><span data-contrast=\"none\">,<\/span><span data-contrast=\"none\"> until end of February.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Sammy Po Siu-<\/span><span data-contrast=\"none\">ming<\/span><span data-contrast=\"none\">, chief executive at Midland Realty\u2019s residential department, said that from 12 to 14 February, the company rewarded agents with HKD2,000 in <\/span><span data-contrast=\"none\">lai<\/span><span data-contrast=\"none\"> see for every flat they sold and HKD1,000 to every flat leased.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">\u201cWe expect to give away about HKD400,000 to HKD500,000\u00a0<\/span><span data-contrast=\"none\">lai<\/span><span data-contrast=\"none\">\u00a0see in total as incentives to encourage sales,\u201d said Po.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Centaline<\/span><span data-contrast=\"none\">\u00a0has planned to set aside the same amount of\u00a0<\/span><span data-contrast=\"none\">lai<\/span><span data-contrast=\"none\">\u00a0see as last year at HKD400,000.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Throughout the whole of February, <\/span><span data-contrast=\"none\">Centaline<\/span><span data-contrast=\"none\">\u00a0will reward at least HKD10,000 to any sales representative that sells a new flat. Bigger cash rewar<\/span><span data-contrast=\"none\">ds are given out to those who sell units worth more than HKD10 million.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Besides the cash reward, agents may also receive an HKD500 red packet for every lease and sale transaction they manage until February 16. <\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Louis Chan, Asia-Pacific vice-chairman and chief executive of the residential division at\u00a0<\/span><span data-contrast=\"none\">Centaline<\/span><span data-contrast=\"none\">, said, \u201cwe have handed out 195\u00a0<\/span><span data-contrast=\"none\">lai<\/span><span data-contrast=\"none\">\u00a0see packets each containing HKD500 in the first five days since we started the incentive scheme.\u201d\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.asiapropertyawards.com\/en\/overseas-investors-chase-retail-properties-in-hong-kongs-housing-estates\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>More: Overseas investors chase retail properties in Hong Kong\u2019s housing estates<\/strong><\/a><\/p>\n<p><span data-contrast=\"none\">Henderson Land Development will offer packets to increase sales of eight residential projects from February 12 until the end of the month. The projects include Reach S<\/span><span data-contrast=\"none\">u<\/span><span data-contrast=\"none\">mmit\u2019s Sereno Verde Phase 5 in Yuen Long, Novum West in Sai Ying Pun, and Novum East in Quarry Bay.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Thomas Lam Tat-man, Henderson\u2019s sales general manager, said, \u201csales of all residential projects will operate as usual during the Lunar New Year. The property exhibition\u00a0<\/span><span data-contrast=\"none\">centre<\/span><span data-contrast=\"none\">\u00a0at Miramar Plaza will have a series of events to celebrate the Year of the Ox.\u201d\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:120,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Centaline\u00a0and Midland\u00a0incentivise\u00a0sales reps during Lunar New Year\u00a0<\/p>\n","protected":false},"author":12,"featured_media":21007,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[92,1],"tags":[536,1101,1099,1100],"class_list":["post-11027","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-property-report","tag-hongkong","tag-lunar-new-year","tag-real-estate-agents","tag-red-packets","news_country-hongkong","news_author-property-report"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hong Kong property agencies reward &#039;red packets&#039; 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